In our latest Legal Case Management Jam Session, Confido Legal's Emery Wager interviewed Casita Simpson, the founder and CEO of Simpson & Associates, a company specializing in CRM design and paralegal support.
In a previous discussion, Emery and Casita shared how firms can establish and gain adoption of Standard Operating Procedures (SOPs). View that discussion here.
As a follow-up to that conversation, Casita and Emery discussed the critical aspects of building and scaling standard operating procedures (SOPs) from the client's perspective. Clients can tell when a firm has clear SOPs and when the firm is improvising. Each client interaction can be thoughtful and clear or confusing and ad-hoc. In this discussion, Casita and Emery discussed how you can map the client journey and implement SOPs that ensure client consistency and clarity.